Marketing

Research methods in UX design

Research methods in UX design

Digital products have been ingrained in our world for good. They accompany us both in our everyday life and at work. Technologies are with us when we ride a bike, go shopping, travel, or handle official matters. We can even stop carrying analog cash in favor of e-wallets on our phones, where, in addition to…

What to keep in mind when designing e-commerce

What to keep in mind when designing e-commerce

Security and Consumer Trust  Establishing a trustworthy rapport with consumers is essential when designing an e-commerce store. Customers need to feel confident that their personal information will be protected and that they will receive the products they ordered in a timely manner. A well-designed e-commerce site will include several features to build trust and ensure…

Ways in which Digital Experience Platforms Work with AI

Ways in which Digital Experience Platforms Work with AI

As discussed in our previous article, “How Digital Experience Platforms Work with AI,” Artificial Intelligence has become an integral part of the DXP package, particularly for medium to large companies. The expansion of the structure and functionalities of DXPs have seen human processes simply outpaced by the exponential increase in dependencies from all areas of…

The Evolution of the Digital Experience Platform

The Evolution of the Digital Experience Platform

Digital experience platforms have evolved continuously throughout the duration of their use. In the early days of the internet, digital experience platforms were used to create static web pages. However, as technology progressed, so did the platform and its versatility. Today’s digital experience platform creates interactive and dynamic web pages and even mobile apps or…

Moosend – new AI-driven marketing automation tool from Sitecore

Moosend – new AI-driven marketing automation tool from Sitecore

Greek start-up Moosend was acquired by Sitecore in 2021. What are the main features offered by Moosend platform and why was it purchased by Sitecore? Sitecore Experience Platform supports email campaigns with Email Experience Manager module. Sitecore 8 introduced Engagement Plans, a feature which was totally redeveloped and extended in Sitecore 9 into Marketing Automation…

3 Proposals for Digital Platforms (DXP) for Business

3 Proposals for Digital Platforms (DXP) for Business

Digital experience platform or DXP is an emerging software innovation that helps companies embrace digital transformation in the hopes of providing better customer experiences. While there are a variety of vendors for this product, they all share the same goals: digitizing business operations, delivering connected customer experiences, and gathering actionable data about customers. With such…

Digital Experience Platform: The Future of Customer Engagement

Digital Experience Platform: The Future of Customer Engagement

Digital experience platform or DXP is an emerging software innovation that helps companies embrace digital transformation with the ultimate goal of providing better customer experiences. While there are a variety of vendors for this product, they all share the same goals: digitizing business operations, delivering connected customer experiences, and gathering actionable data about customers, among…

10 of the most important tips in upgrading your corporate Sitecore system

10 of the most important tips in upgrading your corporate Sitecore system

Upgrading is a lengthy and complicated process. It needs to be well thought out, planned, and appropriately scheduled to ensure success. However, benefits from the upgrade are great: achieving optimal performance, increasing and improving security, new features for Marketing and IT, and reducing technical debt in the current solution. If you are preparing for your…

Multikino Mobile App and the new platform for Domino’s Pizza in the eCommerce Berlin Expo competition

Multikino Mobile App and the new platform for Domino’s Pizza in the eCommerce Berlin Expo competition

Recently, we have completed several spectacular projects in the eCommerce. We decided to submit two of them to the E-Commerce Berlin Expo 2022 competition.  The first is the Multikino Mobile App in the IT for eCommerce category. The second – a new platform for Domino’s Pizza in the New Development in eCommerce. The E-Commerce Berlin Expo…

Faster, safer and more effectively — Kentico in the real estate industry

Faster, safer and more effectively — Kentico in the real estate industry

Dom Development is the largest and one of the most dynamically growing developers in Poland. The group currently operates in Warsaw, Wroclaw, Tricity and Cracow. Its success is primarily the result of constant care for the client, his satisfaction and sense of security in pursuing the dream of owning an apartment. This priority combined with…

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