ecommerce

What to keep in mind when designing e-commerce

What to keep in mind when designing e-commerce

Security and Consumer Trust  Establishing a trustworthy rapport with consumers is essential when designing an e-commerce store. Customers need to feel confident that their personal information will be protected and that they will receive the products they ordered in a timely manner. A well-designed e-commerce site will include several features to build trust and ensure…

A diversity of experience in service design

A diversity of experience in service design

Technology is developing at a phenomenal rate. New research methods enable us to understand our customers better and better. This leads us to improve our evaluation and analysis of products and services. The richness of experience we need to recognize in service design is truly complex and multidimensional. It is useful to look at them…

Moosend – new AI-driven marketing automation tool from Sitecore

Moosend – new AI-driven marketing automation tool from Sitecore

Greek start-up Moosend was acquired by Sitecore in 2021. What are the main features offered by Moosend platform and why was it purchased by Sitecore? Sitecore Experience Platform supports email campaigns with Email Experience Manager module. Sitecore 8 introduced Engagement Plans, a feature which was totally redeveloped and extended in Sitecore 9 into Marketing Automation…

Digital Experience Platform: The Future of Customer Engagement

Digital Experience Platform: The Future of Customer Engagement

Digital experience platform or DXP is an emerging software innovation that helps companies embrace digital transformation with the ultimate goal of providing better customer experiences. While there are a variety of vendors for this product, they all share the same goals: digitizing business operations, delivering connected customer experiences, and gathering actionable data about customers, among…

Faster, safer and more effectively — Kentico Xperience in the real estate industry

Faster, safer and more effectively — Kentico Xperience in the real estate industry

Dom Development is the largest and one of the most dynamically growing developers in Poland. The group currently operates in Warsaw, Wroclaw, Tricity and Cracow. Its success is primarily the result of constant care for the client, his satisfaction and sense of security in pursuing the dream of owning an apartment. This priority combined with…